Marketing, Advertising, Promotion and Sales

At the heart of every business lies marketing, advertising, promotion and sales. Without these, however they happen, there is no business. These functions are similarly essential to non-profits, governments, educational and health institutions. Every organization has to "market" itself to its "customers." Indeed, marketing and selling to, with and by municipal, provincial and federal governments and their agencies is a specialized area. A wide variety of support services are available through the Group Works Leadership Institute.

Do you need help in:

• Developing marketing and communications plans

• Marketing audits

• Business plans

• Market research

• Creative development, strategy and execution'

• Graphic design including branding, annual reports, brochures and literature

• Partnership marketing

• Special event management, conference planning and sales meetings

• Sales training and motivation

• Sales management

• Industry specific and channel marketing programs

• Retail advertising, location analysis and franchise development

• In-store marketing programs

• Sales promotions

• Public relations

• Sales incentives

• Specialty products programs including branded items and promotional materials

• Translation services

• Web site design

• Transaction based marketing programs

• E-commerce and web based marketing programs

• International Tourism programs in Mexico, United States, India, Canada, Uganda and other parts of Africa.

We will tailor our programs to meet your needs.